![]() Skincare trends 2022Best eyelash serum 1/9The TikTok-famous beauty products that are actually worth buying- South Korea’s beauty market was measured at 10.11 trillion KRW in 2019, dropping to 7.6 trillion KRW in 2020 due to the pandemic, according to Food and Drug Statistical Yearbook of MFDS Korea. - The most top-of-mind cosmetics brand in South Korea is Sulwhasoo with 92.8% recognizability rate - 61% of 20-50 year old South Korean consumers use health supplements - Online shopping penetration is very high, at 95% for those in their 20s, and 60% for those in their 50s Upcoming beauty trends 2022 Your browser is ancient! Upgrade to a different browser or install Google Chrome Frame to experience this site.
Beauty market trendsRecent innovation and market size (current and anticipated) are necessary factors to predict the trends which will be at the forefront in any domain in the coming time. Let us have a walk-through of top trends for 2023 and the startups that are becoming the pinnacle of these innovations. 4. It’s All About the Eyes According to the leading data and analytics company’s latest poll, 30% of global respondents reported that they had spent quite high or very high amounts on skincare in the last three months, with consumers in the Middle East and Africa and Central and South America reporting the highest relative spend. This poll revealed a slight increase compared to Q1 as northern hemisphere countries came out of the winter period and global economic inflation drove up the cost of skincare products.![]() Fall 2021 Beauty Trends for BrowsWe’ve already seen the rise of face stickers as well as stick-on makeup (with eyeliner being the biggest group within the category), but 2022 will bring a whole new level to the stick-on trend. Searches for tooth gems are up by 85% on Pinterest, crystal eye makeup is up 110% and rhinestone pedicures are up by a whopping 150%. In part a continuation of the 90s throwback, the trend for stick-ons bridges the gap between makeup and costume jewellery for a blinging display of hedonistic fun and lavishness. 7 Beauty Industry Trends for 2022-2025 September/October 2022
Trending beauty itemsInspired by Bella Hadid’s signature slicked-back hairstyle, the Olaplex Bonding Oil (and conditioner) have had their rightful moment this year under the #OlaplexBun trend. It does double duty as a sleek styler and a hair treatment. Firm, Hydrated Skin Supplements are another element of skincare that has been bubbling under the surface for a few years, but 2022 will see us focussing a lot more on how we can care for our skin from the inside out. TikTok trends around gut health, probiotics, and hormone balances have supercharged the supplements game and made pill box organisers cool again. |
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